As a long-time runner of 8+ years, some phrases that I've heard countless times are, 'Oh, I suck at running,' or 'Running is just not for me.' I believe the reason for this thought process is that many people just aren't educated properly on the correct techniques to make it enjoyable or even sustainable. I have coached many demographics, ranging from people who have never run before to collegiate athletes, and no matter the skill level, my approach is through empathy, kindness, but above all else, knowledge. An athlete that is supported and has a strong foundation of knowledge is bound to succeed. It is not a matter of if; it is a matter of when.